This micro lesson chapter was specially handpicked for YOU so you can get a closer look at the power and effectiveness of learning in bite-sized capsules. This format helps you fit critical learning in 5-7 minute chapters to learn at your own pace!
Free Chapter Sample
Unit 6: “Vision and Mission”
- Vision statement
- Mission statement
- Scope
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What you will learn during this Micro Lessons course
- How to create the right cross-functional team of colleagues and experts to write a plan
- How to gather the necessary data to assess the market potential
- How to create a S.W.O.T. analysis
- How to align your plan with the vision, mission, and scope of your organization
- How to select the appropriate segmentation of your audience
- How to write a detailed target audience description
- How to create a consumer value proposition for the nonprofit organization
- How to outline implementation details of your plan
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